#B85C3A
#D89068
#8E6E5C
#2A1408
Background
Primary Accent
Secondary
Body Text

Shoreditch Brick Color Palette

#B85C3A · #D89068 · #8E6E5C · #2A1408

Fail
WCAG Grade
3.9:1
Contrast Ratio
1,050
Saves
2,840
AI Copies
AI Prompt

Use #B85C3A as the background. Use #D89068 as the primary accent. Use #8E6E5C as secondary. Use #2A1408 as body text/supporting color. Palette mood: Shoreditch Brick — urban, creative, industrial.

Hex Codes, RGB & CMYK Color Values

Technical breakdown for the Shoreditch Brick color scheme. Use these values for web design (HEX/RGB), print projects (CMYK), or specialized design software (HSL).

Swatch Design Role HEX RGB CMYK HSL
Background
Luminance: 18.2%
184, 92, 58 0%, 50%, 68%, 28% 16°, 52%, 47%
Primary Accent
Luminance: 35.5%
216, 144, 104 0%, 33%, 52%, 15% 21°, 59%, 63%
Secondary
Luminance: 17.7%
142, 110, 92 0%, 23%, 35%, 44% 22°, 21%, 46%
Body Text
Luminance: 1.0%
42, 20, 8 0%, 52%, 81%, 84% 21°, 68%, 10%

Shoreditch Brick Tints & Shades

Hover states, borders and elevation need lighter and darker steps of your base colors. Here are computed tints and shades for every color in the Shoreditch Brick palette — click any swatch to copy its hex.

#B85C3A gently saturated orange
#D89068 gently saturated orange
#8E6E5C muted orange
#2A1408 saturated orange

Shoreditch Brick Palette Contrast Matrix (WCAG 2.1)

Every color tested as text on every other color as background. Body copy needs 4.5:1 (AA), large text and UI components 3:1. AAA requires 7:1.

Text on Background Preview Ratio Grade Safe For
#2A1408 on #D89068
Aa Sample Text
6.75:1 AA Body text, UI
#D89068 on #2A1408
Aa Sample Text
6.75:1 AA Body text, UI
#2A1408 on #B85C3A
Aa Sample Text
3.85:1 Fail Large headings, UI components
#B85C3A on #2A1408
Aa Sample Text
3.85:1 Fail Large headings, UI components
#2A1408 on #8E6E5C
Aa Sample Text
3.77:1 Fail Large headings, UI components
#8E6E5C on #2A1408
Aa Sample Text
3.77:1 Fail Large headings, UI components
#8E6E5C on #D89068
Aa Sample Text
1.79:1 Fail Decorative use only
#D89068 on #8E6E5C
Aa Sample Text
1.79:1 Fail Decorative use only
#D89068 on #B85C3A
Aa Sample Text
1.75:1 Fail Decorative use only
#B85C3A on #D89068
Aa Sample Text
1.75:1 Fail Decorative use only
#8E6E5C on #B85C3A
Aa Sample Text
1.02:1 Fail Decorative use only
#B85C3A on #8E6E5C
Aa Sample Text
1.02:1 Fail Decorative use only

Shoreditch Brick Color Psychology & Meaning

Shoreditch is the east London district of exposed brick warehouses, street art, and startup offices, and this palette is that warm brick red with industrial tones. It feels urban and creative, the color of a neighborhood that turned decay into a brand.

Color Harmony: Analogous Scheme

The Shoreditch Brick palette is built using a analogous relationship between its hues. This ensures that even with high-contrast accents, the overall scheme feels balanced and intentional.

Hue Wheel

A analogous palette is often preferred by professional designers because it creates a calm, serene atmosphere by using neighboring colors.

History & Design Context

Shoreditch was a Victorian textile and furniture district that declined in the 20th century, then revived in the 1990s and 2000s as artists, then tech startups, moved in. Its brick warehouses and galleries made it the symbol of Londons creative economy.

Best Design Use Cases

Use the brick red for urban surfaces, the clay tones for accents, and the warm gray for text contrast. The deep brown grounds everything.

Industries This Palette Suits

Tech, creative agencies, fashion, street art, hospitality, real estate.

Colors That Pair Well With Shoreditch Brick

Need a fifth color? These three companions are computed from the palette's own hue positions on the color wheel, so they extend the scheme without breaking its harmony.

cyan-blue

directly opposite #D89068 on the wheel — the strongest accent for CTAs and highlights when you need maximum energy

yellow

30° beside #D89068 — a calm secondary that extends the palette without adding tension

tinted neutral

a paper-white carrying the palette's own hue — perfect for surfaces and dividers

Using Shoreditch Brick Without Breaking Accessibility

  • Avoid #D89068 for small UI elements on #B85C3A — at 1.8:1 it misses the 3:1 WCAG threshold; darken it with a shade from the ramp below.
  • Don't set body copy in #2A1408 on #B85C3A — 3.9:1 fails WCAG AA; keep it for large decorative headings only.
  • Let #8E6E5C carry sidebars, cards and footers — at a mid lightness it separates zones without stealing focus from #D89068.

How to Implement the Shoreditch Brick Color Scheme

To use this Shoreditch Brick color palette in your web project, you can copy the following CSS variables or Tailwind CSS configuration. These roles ensure your UI maintains accessibility and visual hierarchy.

Option 1: CSS Variables

:root { 
  /* {name} Palette - ihatecolors.com */{'
'}  --color-bg: {colors[0]};{'
'}  --color-primary: {colors[1]};{'
'}  --color-secondary: {colors[2]};{'
'}  --color-text: {colors[3]};{'
'} {'}'}

Web Design Tip

Use #B85C3A for the main background and #D89068 for primary buttons. This creates a high-contrast focal point.

Accessibility Note

The contrast ratio between #2A1408 and #B85C3A is 3.85:1 (Fail). Ensure your body text remains legible.

Shoreditch Brick Palette — Frequently Asked Questions

What are the hex codes in the Shoreditch Brick color palette?

The Shoreditch Brick palette contains #B85C3A, #D89068, #8E6E5C, #2A1408. Click any swatch on this page to copy its value, or export all four at once as CSS variables, Tailwind config, SCSS or a Figma-ready list.

Is the Shoreditch Brick color palette accessible (WCAG)?

Yes for its strongest pairings: #2A1408 on #D89068 reaches 6.7:1 (AA). For body text always keep a 4.5:1 ratio and for large UI elements 3:1 — the full contrast matrix above shows the exact score for every color-on-color combination in this palette.

What colors go well with the Shoreditch Brick palette?

Beyond its own four colors, #69B1D8, #CFC172, #EFECEB extend it naturally: the complementary hue for high-energy accents, an analogous neighbor for calm transitions, and a tinted neutral for surfaces. All three are computed from this palette's hues on the color wheel.

What mood does the Shoreditch Brick palette create?

Shoreditch Brick reads as urban, creative, industrial. Gently saturated orange drives the personality, grounded by gently saturated orange — a combination that works best when the mid-tone base gets most of the canvas.

Can I use the Shoreditch Brick color palette commercially?

Yes. Individual color values can't be copyrighted, so the Shoreditch Brick palette is free for personal, client and commercial work — websites, branding, apps, print and social content, with no attribution required.

How do I add the Shoreditch Brick palette to Tailwind or CSS?

Use the export panel on this page: CSS variables, a Tailwind config block, SCSS variables, or a Figma copy list are generated from Shoreditch Brick's exact values, including the tint and shade ramps shown above.

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