#F40009 · #FFFFFF · #000000 · #C4C4C4
Use #F40009 as the background. Use #FFFFFF as the primary accent. Use #000000 as secondary. Use #C4C4C4 as body text/supporting color. Palette mood: Coca-Cola Red — bold, festive, classic.
Technical breakdown for the Coca-Cola Red color scheme. Use these values for web design (HEX/RGB), print projects (CMYK), or specialized design software (HSL).
| Swatch | Design Role | HEX | RGB | CMYK | HSL |
|---|---|---|---|---|---|
| Background Luminance: 19.3% | 244, 0, 9 | 0%, 100%, 96%, 4% | 358°, 100%, 48% | ||
| Primary Accent Luminance: 100.0% | 255, 255, 255 | 0%, 0%, 0%, 0% | 0°, 0%, 100% | ||
| Secondary Luminance: 0.0% | 0, 0, 0 | 0%, 0%, 0%, 100% | 0°, 0%, 0% | ||
| Body Text Luminance: 55.2% | 196, 196, 196 | 0%, 0%, 0%, 23% | 0°, 0%, 77% |
Hover states, borders and elevation need lighter and darker steps of your base colors. Here are computed tints and shades for every color in the Coca-Cola Red palette — click any swatch to copy its hex.
Every color tested as text on every other color as background. Body copy needs 4.5:1 (AA), large text and UI components 3:1. AAA requires 7:1.
| Text on Background | Preview | Ratio | Grade | Safe For |
|---|---|---|---|---|
| #000000 on #FFFFFF |
Aa Sample Text
| 21.00:1 | AAA | Body text, headings, UI |
| #FFFFFF on #000000 |
Aa Sample Text
| 21.00:1 | AAA | Body text, headings, UI |
| #C4C4C4 on #000000 |
Aa Sample Text
| 12.04:1 | AAA | Body text, headings, UI |
| #000000 on #C4C4C4 |
Aa Sample Text
| 12.04:1 | AAA | Body text, headings, UI |
| #000000 on #F40009 |
Aa Sample Text
| 4.85:1 | AA | Body text, UI |
| #F40009 on #000000 |
Aa Sample Text
| 4.85:1 | AA | Body text, UI |
| #FFFFFF on #F40009 |
Aa Sample Text
| 4.33:1 | Fail | Large headings, UI components |
| #F40009 on #FFFFFF |
Aa Sample Text
| 4.33:1 | Fail | Large headings, UI components |
| #C4C4C4 on #F40009 |
Aa Sample Text
| 2.48:1 | Fail | Decorative use only |
| #F40009 on #C4C4C4 |
Aa Sample Text
| 2.48:1 | Fail | Decorative use only |
| #C4C4C4 on #FFFFFF |
Aa Sample Text
| 1.74:1 | Fail | Decorative use only |
| #FFFFFF on #C4C4C4 |
Aa Sample Text
| 1.74:1 | Fail | Decorative use only |
The Coca-Cola Red palette is built using a triadic relationship between its hues. This ensures that even with high-contrast accents, the overall scheme feels balanced and intentional.
A triadic palette is often preferred by professional designers because it balances visual interest with cohesion.
Need a fifth color? These three companions are computed from the palette's own hue positions on the color wheel, so they extend the scheme without breaking its harmony.
directly opposite #FFFFFF on the wheel — the strongest accent for CTAs and highlights when you need maximum energy
30° beside #FFFFFF — a calm secondary that extends the palette without adding tension
a paper-white carrying the palette's own hue — perfect for surfaces and dividers
To use this Coca-Cola Red color palette in your web project, you can copy the following CSS variables or Tailwind CSS configuration. These roles ensure your UI maintains accessibility and visual hierarchy.
:root {
/* {name} Palette - ihatecolors.com */{'
'} --color-bg: {colors[0]};{'
'} --color-primary: {colors[1]};{'
'} --color-secondary: {colors[2]};{'
'} --color-text: {colors[3]};{'
'} {'}'}Use #F40009 for the main background and #FFFFFF for primary buttons. This creates a high-contrast focal point.
The contrast ratio between #C4C4C4 and #F40009 is 2.48:1 (Fail). Ensure your body text remains legible.
The Coca-Cola Red palette contains #F40009, #FFFFFF, #000000, #C4C4C4. Click any swatch on this page to copy its value, or export all four at once as CSS variables, Tailwind config, SCSS or a Figma-ready list.
Yes for its strongest pairings: #000000 on #FFFFFF reaches 21.0:1 (AAA). For body text always keep a 4.5:1 ratio and for large UI elements 3:1 — the full contrast matrix above shows the exact score for every color-on-color combination in this palette.
Beyond its own four colors, #B3B3B3, #FFFFFF, #F2E9E9 extend it naturally: the complementary hue for high-energy accents, an analogous neighbor for calm transitions, and a tinted neutral for surfaces. All three are computed from this palette's hues on the color wheel.
Coca-Cola Red reads as bold, festive, classic. Neutral gray drives the personality, grounded by saturated rose-red — a combination that works best when the mid-tone base gets most of the canvas.
Yes. Individual color values can't be copyrighted, so the Coca-Cola Red palette is free for personal, client and commercial work — websites, branding, apps, print and social content, with no attribution required.
Use the export panel on this page: CSS variables, a Tailwind config block, SCSS variables, or a Figma copy list are generated from Coca-Cola Red's exact values, including the tint and shade ramps shown above.