Raw Denim Color Palette
#DDE0E6 · #2E3E78 · #1B2858 · #080D24
Use #DDE0E6 as the background. Use #2E3E78 as the primary accent. Use #1B2858 as secondary. Use #080D24 as body text/supporting color. Palette mood: Raw Denim — cool, mono, vintage, moody, earthy.
Hex Codes, RGB & CMYK Color Values
Technical breakdown for the Raw Denim color scheme. Use these values for web design (HEX/RGB), print projects (CMYK), or specialized design software (HSL).
| Swatch | Design Role | HEX | RGB | CMYK | HSL |
|---|---|---|---|---|---|
| Background Luminance: 74.4% | 221, 224, 230 | 4%, 3%, 0%, 10% | 220°, 15%, 88% | ||
| Primary Accent Luminance: 5.4% | 46, 62, 120 | 62%, 48%, 0%, 53% | 227°, 45%, 33% | ||
| Secondary Luminance: 2.5% | 27, 40, 88 | 69%, 55%, 0%, 65% | 227°, 53%, 23% | ||
| Body Text Luminance: 0.5% | 8, 13, 36 | 78%, 64%, 0%, 86% | 229°, 64%, 9% |
Raw Denim Tints & Shades
Hover states, borders and elevation need lighter and darker steps of your base colors. Here are computed tints and shades for every color in the Raw Denim palette — click any swatch to copy its hex.
Raw Denim Palette Contrast Matrix (WCAG 2.1)
Every color tested as text on every other color as background. Body copy needs 4.5:1 (AA), large text and UI components 3:1. AAA requires 7:1.
| Text on Background | Preview | Ratio | Grade | Safe For |
|---|---|---|---|---|
| #080D24 on #DDE0E6 |
Aa Sample Text
| 14.52:1 | AAA | Body text, headings, UI |
| #DDE0E6 on #080D24 |
Aa Sample Text
| 14.52:1 | AAA | Body text, headings, UI |
| #1B2858 on #DDE0E6 |
Aa Sample Text
| 10.65:1 | AAA | Body text, headings, UI |
| #DDE0E6 on #1B2858 |
Aa Sample Text
| 10.65:1 | AAA | Body text, headings, UI |
| #2E3E78 on #DDE0E6 |
Aa Sample Text
| 7.65:1 | AAA | Body text, headings, UI |
| #DDE0E6 on #2E3E78 |
Aa Sample Text
| 7.65:1 | AAA | Body text, headings, UI |
| #080D24 on #2E3E78 |
Aa Sample Text
| 1.90:1 | Fail | Decorative use only |
| #2E3E78 on #080D24 |
Aa Sample Text
| 1.90:1 | Fail | Decorative use only |
| #1B2858 on #2E3E78 |
Aa Sample Text
| 1.39:1 | Fail | Decorative use only |
| #2E3E78 on #1B2858 |
Aa Sample Text
| 1.39:1 | Fail | Decorative use only |
| #080D24 on #1B2858 |
Aa Sample Text
| 1.36:1 | Fail | Decorative use only |
| #1B2858 on #080D24 |
Aa Sample Text
| 1.36:1 | Fail | Decorative use only |
Color Harmony: Analogous Scheme
The Raw Denim palette is built using a analogous relationship between its hues. This ensures that even with high-contrast accents, the overall scheme feels balanced and intentional.
A analogous palette is often preferred by professional designers because it creates a calm, serene atmosphere by using neighboring colors.
History & Design Context
Best Design Use Cases
Industries This Palette Suits
Colors That Pair Well With Raw Denim
Need a fifth color? These three companions are computed from the palette's own hue positions on the color wheel, so they extend the scheme without breaking its harmony.
directly opposite #2E3E78 on the wheel — the strongest accent for CTAs and highlights when you need maximum energy
30° beside #2E3E78 — a calm secondary that extends the palette without adding tension
a ink-black carrying the palette's own hue — perfect for surfaces and dividers
Using Raw Denim Without Breaking Accessibility
- Use #2E3E78 for buttons and links — it scores 7.6:1 against the #DDE0E6 background (above the 3:1 UI-components threshold).
- Set body text in #080D24 — 14.5:1 against #DDE0E6 passes WCAG AA (AAA) for long-form reading.
- Let #1B2858 carry sidebars, cards and footers — at a deep lightness it separates zones without stealing focus from #2E3E78.
How to Implement the Raw Denim Color Scheme
To use this Raw Denim color palette in your web project, you can copy the following CSS variables or Tailwind CSS configuration. These roles ensure your UI maintains accessibility and visual hierarchy.
Option 1: CSS Variables
:root {
/* {name} Palette - ihatecolors.com */{'
'} --color-bg: {colors[0]};{'
'} --color-primary: {colors[1]};{'
'} --color-secondary: {colors[2]};{'
'} --color-text: {colors[3]};{'
'} {'}'} Web Design Tip
Use #DDE0E6 for the main background and #2E3E78 for primary buttons. This creates a high-contrast focal point.
Accessibility Note
The contrast ratio between #080D24 and #DDE0E6 is 14.52:1 (AAA). Ensure your body text remains legible.
Raw Denim Palette — Frequently Asked Questions
What are the hex codes in the Raw Denim color palette?
The Raw Denim palette contains #DDE0E6, #2E3E78, #1B2858, #080D24. Click any swatch on this page to copy its value, or export all four at once as CSS variables, Tailwind config, SCSS or a Figma-ready list.
Is the Raw Denim color palette accessible (WCAG)?
Yes for its strongest pairings: #080D24 on #DDE0E6 reaches 14.5:1 (AAA). For body text always keep a 4.5:1 ratio and for large UI elements 3:1 — the full contrast matrix above shows the exact score for every color-on-color combination in this palette.
What colors go well with the Raw Denim palette?
Beyond its own four colors, #817031, #473772, #141415 extend it naturally: the complementary hue for high-energy accents, an analogous neighbor for calm transitions, and a tinted neutral for surfaces. All three are computed from this palette's hues on the color wheel.
What mood does the Raw Denim palette create?
Raw Denim reads as cool, mono, vintage. Gently saturated blue drives the personality, grounded by muted blue — a combination that works best when the very light base gets most of the canvas.
Can I use the Raw Denim color palette commercially?
Yes. Individual color values can't be copyrighted, so the Raw Denim palette is free for personal, client and commercial work — websites, branding, apps, print and social content, with no attribution required.
How do I add the Raw Denim palette to Tailwind or CSS?
Use the export panel on this page: CSS variables, a Tailwind config block, SCSS variables, or a Figma copy list are generated from Raw Denim's exact values, including the tint and shade ramps shown above.