#7AC8D8
#E8D8A8
#C8543C
#3E5E4E
Background
Primary Accent
Secondary
Body Text

Holiday Postcard Color Palette

#7AC8D8 · #E8D8A8 · #C8543C · #3E5E4E

Fail
WCAG Grade
3.8:1
Contrast Ratio
851
Saves
2,381
AI Copies
AI Prompt

Use #7AC8D8 as the background. Use #E8D8A8 as the primary accent. Use #C8543C as secondary. Use #3E5E4E as body text/supporting color. Palette mood: Holiday Postcard — vintage, sunset, warm, pastel.

Hex Codes, RGB & CMYK Color Values

Technical breakdown for the Holiday Postcard color scheme. Use these values for web design (HEX/RGB), print projects (CMYK), or specialized design software (HSL).

Swatch Design Role HEX RGB CMYK HSL
Background
Luminance: 50.4%
122, 200, 216 44%, 7%, 0%, 15% 190°, 55%, 66%
Primary Accent
Luminance: 69.1%
232, 216, 168 0%, 7%, 28%, 9% 45°, 58%, 78%
Secondary
Luminance: 18.9%
200, 84, 60 0%, 58%, 70%, 22% 10°, 56%, 51%
Body Text
Luminance: 9.6%
62, 94, 78 34%, 0%, 17%, 63% 150°, 21%, 31%

Holiday Postcard Tints & Shades

Hover states, borders and elevation need lighter and darker steps of your base colors. Here are computed tints and shades for every color in the Holiday Postcard palette — click any swatch to copy its hex.

#7AC8D8 gently saturated teal
#E8D8A8 gently saturated orange
#C8543C gently saturated red
#3E5E4E muted green

Holiday Postcard Palette Contrast Matrix (WCAG 2.1)

Every color tested as text on every other color as background. Body copy needs 4.5:1 (AA), large text and UI components 3:1. AAA requires 7:1.

Text on Background Preview Ratio Grade Safe For
#3E5E4E on #E8D8A8
Aa Sample Text
5.08:1 AA Body text, UI
#E8D8A8 on #3E5E4E
Aa Sample Text
5.08:1 AA Body text, UI
#3E5E4E on #7AC8D8
Aa Sample Text
3.80:1 Fail Large headings, UI components
#7AC8D8 on #3E5E4E
Aa Sample Text
3.80:1 Fail Large headings, UI components
#C8543C on #E8D8A8
Aa Sample Text
3.09:1 Fail Large headings, UI components
#E8D8A8 on #C8543C
Aa Sample Text
3.09:1 Fail Large headings, UI components
#C8543C on #7AC8D8
Aa Sample Text
2.31:1 Fail Decorative use only
#7AC8D8 on #C8543C
Aa Sample Text
2.31:1 Fail Decorative use only
#3E5E4E on #C8543C
Aa Sample Text
1.64:1 Fail Decorative use only
#C8543C on #3E5E4E
Aa Sample Text
1.64:1 Fail Decorative use only
#E8D8A8 on #7AC8D8
Aa Sample Text
1.34:1 Fail Decorative use only
#7AC8D8 on #E8D8A8
Aa Sample Text
1.34:1 Fail Decorative use only

Holiday Postcard Color Psychology & Meaning

A holiday postcard renders a whole coast in a few saturated print colours, with exaggerated blue sea and yellow sand, and this palette is holiday blue with lettering red. It feels sunny and exaggerated, the color of a beach that never looked quite this good.

Color Harmony: Complementary Scheme

The Holiday Postcard palette is built using a complementary relationship between its hues. This ensures that even with high-contrast accents, the overall scheme feels balanced and intentional.

Hue Wheel

A complementary palette is often preferred by professional designers because it provides maximum contrast and energy by using opposite colors.

History & Design Context

Mid-century travel postcards used highly saturated lithographic inks, and the resulting over-bright blue and yellow became the visual standard for holiday destinations, still referenced in tourism branding.

Best Design Use Cases

Use the holiday blue for page backgrounds, sand cream for calls to action, lettering red for card accents, and palm green for text.

Industries This Palette Suits

Publishing, bookshops, stationery, artisan bakeries.

Colors That Pair Well With Holiday Postcard

Need a fifth color? These three companions are computed from the palette's own hue positions on the color wheel, so they extend the scheme without breaking its harmony.

blue

directly opposite #E8D8A8 on the wheel — the strongest accent for CTAs and highlights when you need maximum energy

yellow-green

30° beside #E8D8A8 — a calm secondary that extends the palette without adding tension

tinted neutral

a ink-black carrying the palette's own hue — perfect for surfaces and dividers

Using Holiday Postcard Without Breaking Accessibility

  • Avoid #E8D8A8 for small UI elements on #7AC8D8 — at 1.3:1 it misses the 3:1 WCAG threshold; darken it with a shade from the ramp below.
  • Don't set body copy in #3E5E4E on #7AC8D8 — 3.8:1 fails WCAG AA; keep it for large decorative headings only.
  • Let #C8543C carry sidebars, cards and footers — at a mid lightness it separates zones without stealing focus from #E8D8A8.

How to Implement the Holiday Postcard Color Scheme

To use this Holiday Postcard color palette in your web project, you can copy the following CSS variables or Tailwind CSS configuration. These roles ensure your UI maintains accessibility and visual hierarchy.

Option 1: CSS Variables

:root { 
  /* {name} Palette - ihatecolors.com */{'
'}  --color-bg: {colors[0]};{'
'}  --color-primary: {colors[1]};{'
'}  --color-secondary: {colors[2]};{'
'}  --color-text: {colors[3]};{'
'} {'}'}

Web Design Tip

Use #7AC8D8 for the main background and #E8D8A8 for primary buttons. This creates a high-contrast focal point.

Accessibility Note

The contrast ratio between #3E5E4E and #7AC8D8 is 3.80:1 (Fail). Ensure your body text remains legible.

Holiday Postcard Palette — Frequently Asked Questions

What are the hex codes in the Holiday Postcard color palette?

The Holiday Postcard palette contains #7AC8D8, #E8D8A8, #C8543C, #3E5E4E. Click any swatch on this page to copy its value, or export all four at once as CSS variables, Tailwind config, SCSS or a Figma-ready list.

Is the Holiday Postcard color palette accessible (WCAG)?

Yes for its strongest pairings: #3E5E4E on #E8D8A8 reaches 5.1:1 (AA). For body text always keep a 4.5:1 ratio and for large UI elements 3:1 — the full contrast matrix above shows the exact score for every color-on-color combination in this palette.

What colors go well with the Holiday Postcard palette?

Beyond its own four colors, #869CDF, #D4E2AC, #121617 extend it naturally: the complementary hue for high-energy accents, an analogous neighbor for calm transitions, and a tinted neutral for surfaces. All three are computed from this palette's hues on the color wheel.

What mood does the Holiday Postcard palette create?

Holiday Postcard reads as vintage, sunset, warm. Gently saturated orange drives the personality, grounded by gently saturated teal — a combination that works best when the light base gets most of the canvas.

Can I use the Holiday Postcard color palette commercially?

Yes. Individual color values can't be copyrighted, so the Holiday Postcard palette is free for personal, client and commercial work — websites, branding, apps, print and social content, with no attribution required.

How do I add the Holiday Postcard palette to Tailwind or CSS?

Use the export panel on this page: CSS variables, a Tailwind config block, SCSS variables, or a Figma copy list are generated from Holiday Postcard's exact values, including the tint and shade ramps shown above.

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